T.M.E.P. § 808.02
Description Must Be Accurate and Concise

Executive summary:

This document contains one section of the Trademark Manual of Examining Procedure (the "TMEP"), Fourth Edition (April 2005). This page was last updated in June 2007. You may return to one either the section index, or to the key word index. If you wish to search the TMEP, simply use the search box that appears on the bottom of every page of BitLaw--be sure to restrict your search to the TMEP in the pop-up list.

For more information on trademark law, please see the Trademark Section of BitLaw.

Previous Section (§808.01) | Next Section (§808.03)

808.02 Description Must Be Accurate and Concise

If a description of a mark is placed in the record, the description should state accurately what the mark comprises and should not create a misleading impression by either positive statement or omission.

A description cannot be used to restrict the likely public perception of a mark. A mark's meaning is based on the impression actually created by the mark in the minds of consumers, not on the impression that the applicant states the mark is intended to convey.

The description of the mark should be concise.